![]() ![]() HD DVD (short for High Definition Digital Versatile Disc) is a discontinued high-density optical disc format for storing data and playback of high-definition video. New!!: Nielsen VideoScan and Compact disc ĭVD (an abbreviation of "digital video disc" or "digital versatile disc") is a digital optical disc storage format invented and developed by Philips and Sony in 1995. Ad hocĪd hoc is a Latin phrase meaning literally "for this".īlu-ray or Blu-ray Disc (BD) is a digital optical disc data storage format.Ĭompact disc (CD) is a digital optical disc data storage format that was co-developed by Philips and Sony and released in 1982. ġ3 relations: Ad hoc, Blu-ray, Compact disc, DVD, HD DVD, Nielsen Corporation, Nielsen Holdings, Nielsen SoundScan, Point of sale, Taylor & Francis, Verenigde Nederlandse Uitgeverijen, VHS, Videotape. For now, the Week 1 success of “Avatar” is affirmation of the growing enthusiasm for Blu-ray movies among consumers.Nielsen VideoScan is a home video marketing research company formed as a partnership formed between VNU's VideoScan and ACNielsen. With a follow-up 4-Disc Ultimate Edition Blu-ray release slated for November 2010 and the 3D Blu-ray release planned for early 2011, the Blu-ray story for “Avatar” is far from over. Time will tell how “Avatar” will ultimately rank among the top home movie releases of all time. Total unit sales for all titles shown are indexed against Finding Nemo. The Chronicles of Narnia: The Lion, The Witch and the Wardrobe ![]() The Lord of the Rings: The Return of the King Pirates of the Caribbean: The Curse of the Black Pearl Pirates of the Caribbean: Dead Man’s Chest “Finding Nemo,” released on DVD and VHS in 2003, remains the top overall Week 1 seller. With its combined Blu-ray and DVD sales, “Avatar” is the #7 movie of all time in terms of Week 1 unit sales for all formats according to VideoScan First Alert data. Nielsen’s online intelligence revealed that internet buzz for “Avatar” also ramped up last week, especially on home entertainment enthusiast sites like and, as well as on Facebook. Total positive purchase interest for “Avatar” among active DVD and Blu-ray buyers, a measure tracked by Nielsen for all major movie releases, matched the all-time high set by “Star Wars: Episode III – Revenge of the Sith” back in 2005. Those who were monitoring the excitement for “Avatar” over the past few weeks had every indication that consumers were going to flood retailers for the Earth Day release. There was no DVD item available during Week 1 of this release. ** Snow White was released on Blu-ray/DVD combo disc. * Indicates that some or all Blu-ray unit sales came from Blu-ray/DVD combo discs. Sales from mostĭata shown above include disc and VHS sales. ![]() VideoScan First Alert does not include sales from Walmart, Sam’s Club, grocery or drug retailers. In Week 1 of its release, “The Dark Knight” sold 62% as many Blu-ray units as “Avatar” sold during the first week of its release. Previously “The Dark Knight” was the front-runner in Week 1 Blu-ray disc sales after grossing over $500 million at the box office and releasing on DVD and Blu-ray just prior to Christmas in 2008, but “Avatar” soared past “The Dark Knight” by a significant margin. Sales from most other retailers are included. 49% of total unit sales for “Avatar” were generated by the Blu-ray/DVD combo disc with the remaining sales coming from the DVD – a significantly higher Blu-ray ratio than any other major release to date. Teen vampires, caped crusaders and giant, shape-shifting robots all stepped aside last week as James Cameron’s box office smash “Avatar” continued to set new records – this time on the home entertainment front.Īccording to Nielsen’s VideoScan First Alert data for the Week Ending, “Avatar” sold more Blu-ray disc units in its first week of release than any other movie in history. ![]()
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